Kamis, 29 September 2011

Japanese and Domestic Brands Offering Great Auto Incentives



Experts predict that an incentive war could break out between Japanese and American car brands. The Japanese brands are eager to get back into the market and reclaim lost sales and as a result they will be offering super sweet deals. It is likely that Toyota will be very aggressive towards the end of 2011 with deals, especially since they will release a new design for the 2012 Camry.
Japanese auto makers like Toyota, Nissan and Honda took a big hit in sales previously in the year due to the massive earthquake that struck Japan. They are looking for ways to replenish their dealers’ inventories in the U.S. and to assure that the lot full of cars will sell through. It is said that the Japanese car makers will be offering a lot of cash.
On the contrary, domestic brands gained significant market share over the last few months; around twenty to thirty percent actually.
You can expect to see the domestic automotive companies counter and also offer very attractive incentives and cash rebates in order to offset the ones offered by the Japanese companies. Sales of cars in the United States manufactured by Japanese auto makers have dropped to a disappointing 30 percent of the market. Japanese car manufacturers will be able to respond as their factories will be again at full capacity by the end of the year. However, American companies have gained market share as a result of the slowdown in Japanese production. Domestic sales have been up quite a bit and sales for Hyundai and Kia have been up as well.
Moreover, many Japanese auto makers plan to flood the U.S. with refreshed or redesigned models of their best selling cars including the 2012 Toyota Camry, the Honda CR-V and the Honda Civic. Analysts say the compact segment of the market, the segment in which the Camry, CR-V and Civic compete will also be welcoming a new refreshed or redesigned 2012 Ford Focus, a 2011 Hyundai Elantra, and the Chevrolet Cruze. Moreover, car analysts are saying that the Cruze has been the best seller in the compact segment for the last several months.
It can be noted that many auto makers are already offering great incentives in September. For example, many companies are offering 0 percent APR rates and better lease programs are being offered as car makers begin to increase their use of leasing as an alternative to buying. Many companies actually dropped the lease option during the worst moments of the Great Recession. Analysts are pointing out that some of the best deals are being offered by Cadillac including $7,000 cash back incentives on the 2011 DTS and STS. Deals can be had on premium brands too, Mercedes will offer $10,000 rebates on the CL and S-Class models.
Experts predict that the Korean manufacturers Hyundai and Kia do not have enough stock in order to be competitive with the Japanese auto companies. Buyers who are in the market for a new car will be able to have many attractive options to select from
Published At: Isnare.com

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